VetDiet Microsite
for VetDiet by Mondou
In order to increase mermebership signup and to promote and sell their products, we created an informative and interactive microsite to engage with the users and teach them about the ingredients found in foods and how they affect their pets. The questions focused on the most commonly misunderstood ingredents and on cats and dogs of all ages. The campaign meant to last a month ended lasting a bit longer.
My role
Strategy, Art Director, UX & UI Designer
The team
Valérie Labonté-CôtéStrategy
Thomas ChampevalStrategy
KonversionAgency